Top 5 Social Apps in Oman Q4 2023: Unified Platform Performance

In Q4 2023, the top 5 social apps in Oman demonstrated varied performance across downloads, revenue, and active user metrics. The data, sourced from Sensor Tower, provides a comprehensive view of trends on a unified platform.

TikTok showed notable fluctuations in weekly revenue, peaking at around $46.8K in early October and closing the quarter with approximately $42.5K in the last week of December. Weekly downloads saw a dip mid-quarter, falling to about 12.2K in early December before recovering to 24.3K by the end of the quarter. Active users remained fairly stable, hovering around 1.3M throughout the period.

Instagram experienced a consistent weekly revenue range, with a peak of $7.4K in late October and a low of $4.4K in the same month. Downloads spiked to 31.8K in the final week of December, significantly higher than the mid-quarter low of 13.8K. Active users also showed stability, maintaining levels around 1.3M.

Facebook had a relatively steady revenue trend, peaking at $1.8K in early October and fluctuating around $1.1K to $1.4K for the rest of the quarter. Downloads showed a gradual decline mid-quarter before recovering to 13.8K in the final week. Active users remained consistent, averaging around 560K.

Likee - Short Video Community saw a significant revenue spike to $6.6K in mid-December, contrasting with lower values earlier in the quarter. Downloads steadily increased, reaching 7.9K in the last week of December. Active users remained stable, averaging around 160K.

Who's Calling Me - Caller ID demonstrated modest revenue growth, peaking at $154 in the final week of December. Downloads saw a slight increase towards the end of the quarter, closing at 3.2K. Active users were stable, averaging around 104K.

For more detailed insights and comprehensive data, visit Sensor Tower.